FUTURE 54 By SAM JAMES, SJ ESTABLISHMENT
FUTURE 54 captures fleeting moments of pure joy and abandon.
A second of exhilaration gone forever as the music shifts and changes.
A timeless dancefloor where retro nostalgia and our futuristic world meet and merge.
Disco was an escape from reality in the 70’s. From a world dealing with war, gay liberation and women’s rights. In FUTURE 54 there is a new escape. From a world where every movement is recorded and tracked, people no longer look eye to eye and reality and virtual is blurred.
The disco styling is universally recognisable and could be back on the dancefloor at Studio 54, but it highlights the essence and influence of digital culture. It’s disco for a distant generation. There is a longing for the simplicity yet excess and abandon of the past. with an emphasis on juxtaposed metallics, sparkling textures, shimmering movement and sharp lines.
This is a celebration – everyone is equal and free on the dancefloor.
CREDITS
Hair: Sam James
Photography: Andrew O’Toole
Fashion: Catherine V
Makeup: Janice Wu
