O&M has appointed Diane Gorgievski as its first International Editorial Director, a newly created role that reflects the brand’s continued global growth and commitment to creativity, education and innovation.
For more than 20 years, Gorgievski has travelled the world honing her craft across international Fashion Week circuits while training under Sam McKnight, Guido Palau, Luigi Murenu and Eugene Souleiman. Alongside her international session styling career, she has built KODA, with salons in Bondi and Sydney’s QVB, into one of Australia’s most distinctive salon brands.
As International Editorial Director, Gorgievski will lead O&M’s international editorial direction across Fashion Week, editorial projects, product development and talent development. Jose Bryce Smith, Founder of O&M, said the appointment comes at an important moment for the brand.
“O&M is now sold through leading hair salons in more than 20 countries, and as our global community continues to grow, it felt like the right moment to formalise our international editorial direction and expand our presence on the world’s biggest fashion stages.
“This is a brand-new role for us. We wanted someone who could shape it with care, not just step into it. Diane has the creative confidence and generosity of spirit to do exactly that, and we feel fortunate to have her.”
Diane Gorgievski said the opportunity brings together everything she is passionate about in the industry.
“What excited me most was the opportunity to bring together everything I am passionate about in our industry. Creativity, education, innovation and the development of talent. Throughout my career I have always been drawn to opportunities that push creativity forward, whether that’s behind the chair, backstage at Fashion Week, through product development or mentoring the next generation of stylists.”
She said one of the most exciting aspects of the role is the opportunity to bring global experience back to Australia.
“Some of the most valuable lessons in our industry come from collaborating with world-class creatives, working under pressure and being exposed to different perspectives. I see this role as an opportunity to bring those learnings home, to inspire our team at KODA, contribute to the wider industry and continue showcasing Australian hairdressing on the global stage.”







